A lways open to third party branding opportunities, and in order to specifically target this sector, La Contadina hosted their own stand this year among those of the Italian Institute for Foreign Trade (ICE) at the PLMA 2014. We were proved right with this decision as this two-day exclusively business oriented event was busy and rich with contacts: we strengthened existing relationships and closed new contracts with major national and international names of unquestionable value; this cannot help but increase the international strength and prestige of our company. The PLMA show is the private label trade show par excellence; each May, Amsterdam welcomes the most important buyers from the major international retailers.